Klout released news that they will be teaming up with Bing to create an alliance for authorship just like Google + Authorship that you see on search results pages. Bing authorship will be called “Snapshots,” and for those with a Klout profile, you can manage how you appear in Bing results pages based on social media profile pages. With these changes, Klout has made some significant decisions to partner up with the second most popular search engine. In doing so, Bing... continue reading
Social media greatly impacts a company’s local reputation. As social networks become more and more advanced, they are accessed from every type of device whether it’s smartphones, tablets or just the home computer. People are updating and looking for products or services every day. If a business has yet to tap into social media, they are missing a large chunk of local SEO strategy. It’s also imperative to have a business listed in Google Local and plotted on Google Maps.... continue reading
A couple times a year the big search giant releases a new algorithm – this one is officially being called “Hummingbird” by Google. Just as folks started getting comfortable with the Panda, Penguin and Zebra updates – “Hummingbird” decides to flutter it’s way in ever so silently.
hat’s the next best thing to ushering consumers into your company’s offices? How about adding a virtual tour of your company to Internet users without having to ever leave your desk? Thanks to Google Business Photos, you can now do that. There’s an all area in Google Places – new business photos for Google Local Maps. It’s one of the newest features that you’ll find on products like Google Maps, and you can incorporate them into your websites and social networking... continue reading
If you’ve read any posts about SEO and backlinks this year, you’ve probably ran into the same mantra time and time again. The authors tell you not to use directory links. At best, this type of backlink has no value. At worst, Google views link building as spam and will penalize your website for using those link building strategies. However, the truth is that directory link building can still be part of your marketing plan if you focus on niche directories, where your link... continue reading
It’s always exciting when Google refines Google Maps optimization to help webmasters with local SEO, but it’s even more exciting when someone accidentally discovers new Google maps local search results features before Google announces them. The newest feature is Knowledge Graph hover when searching for local businesses. This keepers users on Google by putting the information directly in the new local search results.
Is PageRank dead? Webmasters and searchers alike have asked this question increasingly over the past few months, but Google hasn’t exactly been forthcoming with a clear message about the future of PageRank. The lack of a recent PageRank update as well as other indicators do seem to point to the demise of Google PageRank, and interested parties have been left speculating and scratching their heads. If PageRank is dead, what will take its place?
Beginning September 23, 2013, Google AdWords Extensions will roll out an auto-upgrade. As part of Google AdWords enhanced campaigns, these new Google Adwords Extensions have been available to advertisers since February; with the upcoming upgrade, however, Google will update all legacy (existing) extensions automatically.
The big question is what is AuthorRank is, when did it get implemented, and how big of a factor is to your website? AuthorRank started back in 2005, but was revived in February of 2012, the term dubbed “AuthorRank” started to surface in the industry.
Google Maps is one of the top ways people locate nearby businesses. With the new release of the Google Maps app, businesses have the opportunity to gain additional publicity. Like all things Google does that involves a search, this means preparing your website using the newest SEO techniques. The improved marketing for local businesses only effects those who have put effort into Google Maps optimization.
The difficult economic climate is felt by all these days, including college students. This is way many college students have elected to enter into the job market while they complete their schooling. Trying to balance school and work can be a very difficult task, so why not merge the two together?
Olives are hand-picked from 600 year-old olive trees, cleaned of excess dirt and directly transported in boxes (to reduce handling damage) to the mill. Do you think spanish olive oil is better than italian?
One of the biggest benefits of the Panda update will be better adaptability for websites. More traditional forms of online marketing, link building and content creation should be quality not quantity. How do you feel about the Google Panda Updates - Do you like them?
Monetizing a site used to be quite simple. With paid advertising space, SEO, affiliate marketing, Google Adsense and pay-per-click ads, it was easy to generate a little income from your site every day. However, businesses need a much more developed eCommerce design. It’s just about doing 1 thing anymore and being successful, it’s about having a widespread range of mediums in which you drive traffic to your website. If done properly, more Traffic should equal more sales,... continue reading
So backlinks used to be the fastest thing to rank you in the search engines - The most recent Panda and Penguin algorithm updates are just the tip of the iceberg in a sense of what they can actually discover about a website, the site architecture, its content, the images on the site, and the links going to and coming from the website. So are backlinks still good?
Google Wonder Wheel Dead – Google’s Contextual Targeting Tools is Born. As the web evolves, new tools become available for Internet marketers. The Google Contextual Targeting Tool is a new feature that’s available for keyword research.